ROLE: DESIGN, ARTWORK
DISCIPLINE: PRINTED LITERATURE, APPLICATION (interior/exterior/vehicle), MARKETING AND DIGITAL DESIGN.
HomeLets are an established independent letting agent in Bath founded in 1992. They went through a re-brand in early 2016, with an initial brand identity redesign. Neu Design then took over the reigns and helped evolve that brand identity to make it more adaptable and relevant in a digital world. In addition, we have re designed all the printed literature from letting guides through to T&C’s, vehicle application and signage. Plus we helped package up the ’25 year’ anniversay celebration marketing material too.
What the Client said
Simply put, Harriet has been instrumental to the ongoing growth and development of HomeLets, not least by enabling the delivery of our brand fresh project. Any business setting out to freshen up their image is usually in for a lot of work and some tricky decisions about how they want to look and feel going forward. To this end, Harriet has really helped us evolve our vision to what we all see today and we are so pleased and proud of the results! Easy to work with and with great ideas, we can see no reason why Harriet wouldn’t add value to any design/creative project. We will continue to work with her as we develop our brand in line with our wider strategic goals. A very big thank you from HomeLets.“
Marcus Arundell – Managing Director, HomeLets
Using Design To Bring Business Into the 21st Century.
Telling Consistent Stories.
There is no point in telling a boring story especially in a competitive environment like real estate. HomeLets were keen to create a brand story that was genuine, interesting and relevant. Through the use of design, we have helped them apply their brand messages consistency over a number of applications.
Pushing Boundaries To Differentiate.
To make sense of the world, we need to push the boundaries. Together with HomeLets we have started the process of using design to differentiate in the market place and position the brand offering prominently in the Bath area.